+91 98427 50204 svrsf.balaji@gmail.com
FSSAI Lic. 12422018002286
SVRSF logo SVRSF SINCE 1957

A family legacy in tapioca

SINCE 1957

Established in 1957 in Ammampalayam, Attur. Nearly seven decades of starch and sago expertise from Salem, the Land of Sago.

Entrance of Sri Venkateswara Rice and Sago Factory, Ammampalayam
1957
year established
OUR STORY

From starch to sago, standing strong since 1957

Established in 1957 as a family business, our firm began in starch manufacturing and grew into sago production about a decade ago. Today, under proprietor T. Balaji, we are one of the most trusted names in Attur, supplying quality sago to SAGOSERVE, merchants and buyers across North India.

Our factory stands on Cuddalore Main Road in Ammampalayam, in Salem district, the heart of India's sago country. Decades of hands-on work with tapioca starch give us a deep understanding of the raw material, which shows in every bag of sago we make.

  • Family-run since 1957
  • Starch and sago expertise
  • 500 tons of sago a month
  • 130 kW rooftop solar plant
OUR JOURNEY

Nearly seven decades of growth

From a starch unit in 1957 to a modern, solar-powered sago factory today.

  1. 1957 FoundedStarted in starch manufacturing in Ammampalayam, Attur.
  2. Decades of growthBuilt deep expertise and trust in the starch trade.
  3. ~10 yrs Into sagoExpanded into sago manufacturing about a decade ago.
  4. Today Modern & solar500 tons a month, a 130 kW solar plant, supplying SAGOSERVE, merchants and North India.

T. Balaji

PROPRIETOR

Leading the firm today, T. Balaji carries forward the family's commitment to quality, honest dealing and reliable supply.

Our Vision

To be a trusted name for pure, high-quality tapioca sago from Salem, known for consistency and honest dealing.

Our Mission

To produce clean, consistent sago with zero adulteration, supply it reliably, and earn our buyers' trust with every bag.

OUR VALUES

What we stand for

Quality

Clean, uniform sago in every bag.

Honesty

Fair dealing with every buyer.

Consistency

The same standard, order after order.

Hygiene

Clean water and careful processing.

Commitment

Reliable supply our buyers can plan on.

COMPANY AT A GLANCE

SVRSF in brief

Established
1957
Proprietor
T. Balaji
Product
Tapioca sago (large pearl)
Capacity
500 tons per month
Pack sizes
45 kg & 90 kg bags
Solar power
130 kW rooftop plant
FSSAI licence
12422018002286
GSTIN
33AHJPB3422H1ZW
Location
Ammampalayam, Attur, Salem
Annual turnover
₹10–50 Crore

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Bulk orders · 45 & 90 kg bags · Price on request